Category: Aesthetics

  • Microsoft’s New A.I.-Powered Bing and Shakespeare

    Pundits panicked last week when oddball chats with the new Bing pushed back the frontiers of weirdness, but were those conversations a fair test in the first place? Last week, columnists and analysts took to their fainting couches (limply dragging their laptops with them) and described surreal and disturbing conversations with Microsoft’s new chat-driven Bing…

  • Why People Believe Conspiracy Theories

    What makes people believe nonsense for which there is no evidence? As I first wrote a year ago, you can see the elements of persuasion in this simple quadrant: Mostly, people decide with their hearts and then justify with their heads. They’re also more keen to avoid loss than to pursue gain. Knowing where your argument…

  • Artisanal Crap

    As generative AI makes first-pass creation faster and easier, an unintended consequence is that humans may become less able to make great things. Let me start by stipulating that generative AI (ChatGPT, DALL-E) will change how we do what we do, taking the heavy lifting off much human endeavor. This will be true whether it’s…

  • Experience Stacks, Competitive Advantage, and Netflix’s “Wednesday”

    The new Netflix series about the daughter from The Addams Family going to a Hogwarts-style high school doesn’t ignore the earlier versions of the story: it embraces them, which is part of why it succeeds. One difference between artificial intelligence and the human kind (at least for now) is that AI is amazing at pattern…

  • Nostalgia and Pseudo-Nostalgia in TV

    “Happy Days” portrayed the 1950s when the 1950s weren’t even 20 years in the past. Last week saw the premieres of two new series, “Quantum Leap” and “Reboot,” that explore similar territory. For kids in the 1970s the biggest star in the world was Henry Winkler, who played The Fonz on Happy Days. The show was…

  • Experience Stacks, Movie Stars, and the Problem with Facebook

    How we experience the work of movies stars is different than how we experience the work of actors, and that difference also helps to understand what we lose when we spend a lot of time on Facebook. The job of an actor and the job of a movie star are similar—they overlap—but they are not…

  • Nothing is ever meant to be

    The difference between stories and real life is that stories make sense. We humans love stories. We love to tell stories, and we love to consume stories even more. “Tell me a story!” little children command. Whether our stories are sweeping novels like Anna Karenina, a sweeping collection of TV series like more than a half…

  • How Risk is Changing

    The world seems more dangerous today than it ever has before, but study after study shows that we’re safer now. Hans Rosling’s Factfulness, Matt Ridley’s Rational Optimist, and Steven Pinker’s The Better Angels of Our Nature are three books that dig into this. In part, life feels more dangerous today because we have so much information about bad things that happen…

  • The Experience Gap

    One way or another, we’re all in the experience creation biz, so it’s bracing to realize how bad we are at talking about actual experiences rather than memories. Back when I taught English Lit at U.C. Berkeley, I’d bring three balls to class. “This one,” I’d say holding up a ball, “is the thing we’re…

  • Micro-post: Why I miss “Glee”

    The last episode of Glee aired in March of 2015, more than six years ago. I still miss it even though the suds-to-singing ratio got out of whack in the final seasons, so I didn’t watch regularly.  Despite the high school soap opera—or maybe because there’s no escape from high school until graduation for most…